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From Private Poker Game to Crypto Giant – How Changpeng Zhao Built Binance and a $96B Fortune

How a private poker game led Binance founder Changpeng Zhao to go all-in on Bitcoin – now worth $96B and running the world’s largest crypto exchange.
author-picture banoster - 2025. May 07.

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Top poker players thrive by taking calculated risks, reading timing perfectly, and thinking long-term. These same skills helped Changpeng Zhao – known as CZ – make one of the boldest moves in crypto history. In 2013, during a private poker game, he first heard serious advice to invest in Bitcoin – a moment that would lead to the creation of Binance and a $96 billion net worth.

The Poker Game That Sparked a Crypto Empire

Back in 2013, Zhao was still working as a software developer. During a private high-stakes poker game, Bobby Lee (then CEO of BTC China) and crypto investor Ron Cao recommended that players consider putting 10% of their net worth into Bitcoin.

Zhao listened – but didn’t settle for 10%. Instead, he sold his apartment and went practically all-in on Bitcoin. While this decision defied traditional bankroll management principles known in poker, it marked the first step toward building the world’s biggest cryptocurrency exchange.

Binance: From Startup to Global Crypto Powerhouse

In 2017, CZ launched Binance. Within months, it became the most-used crypto exchange on the planet. Today, Binance handles up to $100 billion in daily trading volume, offering access to over 350 cryptocurrencies, from blue-chip tokens to the most speculative altcoins.

The platform’s native token, Binance Coin (BNB), launched at $0.15 during its ICO. Since then, the BNB price has increased over 4,000×, making it one of the best-performing crypto assets of all time. Binance’s estimated annual revenue exceeds $20 billion.

From Poker Table Instincts to Market Dominance

CZ’s mindset still reflects key poker principles: identify positive EV spots, take strategic risks, and adapt rapidly to changing dynamics. Binance continues to lead the global crypto exchange market, and Zhao’s personal net worth – currently estimated at $96 billion – puts him within reach of Elon Musk and Jeff Bezos. Binance itself is now valued at over $300 billion.

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